Back to all stories
HR & culture

Use this survey to measure the effectiveness of your recognition initiatives

By Isabel
18 Jan 2024


In the current war for talent’, the retention of talented employees is a challenge that should not be taken lightly by companies. In this context, appre­ci­a­tion and recog­ni­tion are essential pillars that not only contribute to the happiness of your employees, but also play a fun­da­men­tal role when it comes to encour­ag­ing engagement and promoting retention. These elements are of strategic importance and have a direct influence on the per­for­mance and com­pet­i­tive position of any organ­i­sa­tion.

A sense of recog­ni­tion and appre­ci­a­tion goes beyond simply promoting job sat­is­fac­tion. It is a basic human need that, when met, leads to a deeper connection with and increased commitment to the organ­i­sa­tion. Employee gifts are a tangible way of expressing this appre­ci­a­tion and can have a sig­nif­i­cant impact on the feeling of recog­ni­tion among employees.

It is therefore essential to regularly keep your finger on the pulse and collect feedback from employees about what they find valuable. A well-designed survey can provide insight into the effec­tive­ness of your current ini­tia­tives and guide future efforts to improve job sat­is­fac­tion and retention.

Our survey offers you a way to help your company measure and understand these key areas. It enables organ­i­sa­tions to be proactive and create a working envi­ron­ment where talented indi­vid­u­als want to stay because they feel valued. This is an investment in not only the current team, but also the future growth and success of the company.

Email accompanying your survey

Subject line:

  • Internal employee engagement survey
  • Your opinion counts! Help us increase your job sat­is­fac­tion


Job sat­is­fac­tion is a fun­da­men­tal part of our pro­fes­sion­al well-being. It affects not only our day-to-day happiness, but also our motivation, pro­duc­tiv­i­ty and long-term desire to be part of the team. Recog­ni­tion and appre­ci­a­tion are crucial elements that contribute to this feeling of happiness at work.

At (COMPANY), we want to create an envi­ron­ment where everyone feels valued,
so we would love to hear your thoughts on the best ways for us to show you how much you are recognised and appre­ci­at­ed. We’ve put together a short survey to help us improve our approach to employee gifts and other forms of appre­ci­a­tion.

Completing the survey will only take a few minutes of your time, but its impact can have a lasting positive effect on all of us. We appreciate your openness and honesty, and we assure you that all responses will be treated anony­mous­ly.

We look forward to hearing your valuable insights.

Thank you for taking part!

Kind regards,

P.S. We strive to create a working envi­ron­ment where everyone feels part of our shared success. Your feedback is an important step to help us achieve our goal.


How important are appre­ci­a­tion and recog­ni­tion at work to you?

  • Not really important
  • Appre­ci­a­tion and recog­ni­tion play a role in my job sat­is­fac­tion
  • Appre­ci­a­tion and recog­ni­tion are the most important reasons for me to continue working at (ORGAN­I­SA­TION)

Do you think (ORGAN­I­SA­TION) is committed enough to appre­ci­a­tion and recog­ni­tion?

  • No
  • There is a clear commitment, but also room for improve­ment
  • My employer is fully committed to this

Does an employee gift contribute to your feeling of being recognised and appre­ci­at­ed?

  • Not at all
  • A bit
  • Definitely

How satisfied were you with the last employee gift you received?

  • Not satisfied at all
  • Rather unsat­is­fied
  • Neutral
  • Satisfied
  • Very satisfied

What do you think could be improved? (For answers not satisfied at all/​rather unsatisfied/​neutral)

(Open question)

What made you satisfied? (for answers satisfied/​very satisfied)

(Open question)

How important do you think it is to be able to choose your own employee gift?

  • A gift is a gift, it’s the thought that counts
  • Being able to choose my own gift is nice but not essential
  • Being able to choose my own gift is very important
  • I can’t/wasn’t able to choose my own gift 

Additional question => Would you be more satisfied with your employee gift if you could choose it yourself?

  • Not really
  • A bit
  • Definitely

How important is it to you that your employee gift is personal and contains a personal message?

  • Not important
  • Quite important
  • Very important

What does your ideal employee gift look like? Can you describe it in three words?

(Open question)

Thank you for your answers! We strive to create a working envi­ron­ment where everyone feels part of our shared success. Your feedback is an important step to help us achieve our goal.

All-in-one gift platform

With our intuitive platform you can give hundreds of gifts in minutes rather than hours. Boost your sales & loyalty by making everyone feel appre­ci­at­ed. And free up your time by automating your gift and reward policy.

Discover Kadonation Select