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Kadonation is the third fastest growing company in Belgium

By Isabel
14 Jul 2022

Fantastic news: Kadonation wins Deloitte’s Technology Fast 50 in the Digital Commerce category this year and finishes third in the overall ranking. This makes us the fastest growing Digital Commerce company in Belgium, or the third fastest growing company in Belgium overall. And how proud we are.


On Thursday 25 November, Deloitte crowned bicycle leasing company O2O the winner of the Fast 50. This makes O2O the fastest growing tech company in Belgium, with an impressive revenue growth of more than 9,859% over the last four years. On behalf of Kadonation, a big con­grat­u­la­tions to the O2O team!

The Belgian start-up and scale-up scene is running at full speed. We see some of the country’s most innovative and disruptive companies ranked in the Technology Fast 50. They are leading the way now, and will continue to be at the forefront for the foreseeable future.”

Sam Sluismans

Program Leader Deloitte’s Technology Fast 50

With a revenue growth of 5,629%, Kadonation took third place in the overall ranking, and we won the award for fastest growing Digital Commerce company in Belgium. A real honour. But also con­fir­ma­tion of Sam Sluismans’ obser­va­tion, because the revenue growth of the top three is con­sid­er­ably higher this year compared to previous years’ winners.Want to know how it all started? 

Read all about Kadonation’s entre­pre­neur­ial story!

2021, the breakthrough year

What started out as an idea to make collecting money for a group gift easier, grew into Kadonation Select: an innovative platform for staff gifts and thank yous. Our goal is to help companies make showing their appre­ci­a­tion the most natural thing in the world. In 2018 we were pursuing this ambition with just four people, but now our Kadonation family already has 40+ employees.

In addition, this year we also crossed the border into the Nether­lands, where we’ve been up and running with five employees. In the meantime, we’re growing fast, and our customers include some of the largest employers in Belgium and the Nether­lands. Our ambition is to be in the top three of our sector in three years’ time,” says our co-founder and CFO Jelle Van Roosbroeck.

Technology and customer experience at the heart

We of course also have our customers to thank for this growth. By putting the experience of our customers at the heart of what we do, and by continuing to innovate with our technology, we have quickly become an estab­lished name. The feedback from our customers is what drives our innovation forward. For example, we are constantly improving the platform, and always looking for ways to make showing appre­ci­a­tion to employees easier and more personal.

We will soon be expanding our platform capa­bil­i­ties con­sid­er­ably. We also want to offer companies the oppor­tu­ni­ty to provide other thank yous to their employees, for those occasions where a gift isn’t quite right. So that’s coming in the near future.

All this with one goal in mind: to write the next chapter of the Kadonation Select story. To be continued!

The Fast 50 is a huge honour, but at the same time we realise it’s just a look in the rear-view mirror. If we want to continue to deliver value to our customers, we must continue to invest in our platform, and provide even more opportunities to make your employees the happiest employees around.”

Jelle van Roosbroeck

Co-founder & CFO Kadonation